Over the weekend, Apple’s executive vice president of worldwide marketing Phil Schiller had a little discussion on Twitter about Apple’s product names. According to his tweets, you are never supposed to pluralize iPhone, iPad, iPod, Mac, etc.
@Gartenberg @BenedictEvans @stevesi @macintux One need never pluralize Apple product names. Ex: Mr. Evans used two iPad Pro devices.
— Philip Schiller (@pschiller) April 28, 2016
So if you have two iPhones, you have two iPhone phones, or simply two iPhone. If you have two iMacs, you have two iMac, or two iMac computers. If you have two iPad Pros, you have two iPad Pro devices or two iPads Pro, if you will.
@parks @Gartenberg @BenedictEvans @stevesi @macintux @reneritchie 1. Really! Words can be both singular and plural, such as deer and clothes
— Philip Schiller (@pschiller) April 29, 2016
@parks @Gartenberg @BenedictEvans @stevesi @reneritchie 2. It would be proper to say “I have 3 Macintosh” or “I have 3 Macintosh computers”
— Philip Schiller (@pschiller) April 29, 2016
Ridiculous, right?
As if Apple has never referred to the new iPhone 6s and 6s Plus as the “best iPhones yet”. Seriously, where is this coming from? Other companies don’t say “two Galaxy S7 phones” or “three G5 phones”. Why must Apple speak in such a manner? I guess because it’s Apple and they think they’re so classy (which, deep down, we all kind of know they are), however it’s interesting to get this grammar lesson from the company that brought us the ever-so-popular slogan, “Think Different”. Just sayin’…
Update: I ran a spell check on this post and I got this error back:
Apparently, you can’t say iPads. Only iPad. At least according to WordPress. And obvioulsy Apple. *forehead-slap*
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