Instagram has updated their Direct messaging service within their app to allow disappearing photos and videos to appear in line with other chats you receive. This change marks the removal of a separate Stories bar at the top of the UI for DMs.
Today, we’re launching the new Direct to make it fast and easy to turn any conversation into a visual conversation with photos and videos. Texts and reshares will now appear in the same thread with disappearing photos and videos so you can seamlessly go back and forth with your friends.
When someone sends you a disappearing picture or video, at first it’ll appear in line with other chats or images you receive. However, once that content has been viewed, you’ll see a little notice saying that something was sent and whether you’d like to view it again. This is to keep privacy in control since you can only access the pictures for 24 hours anyway. Nevertheless, this change makes having a conversation with someone a bit more seamless and continuative opposed to the old method of having to jump back and forth between DMs and sent disappearing content.
Disappearing content in DMs also seems to be helping Instagram’s Stories user database. The social platform is now reporting over 375 million monthly active users when opposed to 250 million before Stories in Direct launched. This just goes to show you: Instagram Stories will likely be Facebook’s most popular alternative to using Snapchat. Yes, the company will try and try again to come up with other alternatives, but for the long run, Facebook should probably pay more attention to Instagram than anything.